Americans Want to Be Remembered For Their Creativity –Not Fame or Fortune

March 16, 2024 journo

It’s not fortune or fame Americans want to be remembered for—it’s their creativity, according to a new poll.

The survey of 2,000 adults in the U.S. revealed that at the end of their lives, 31% would rather leave their mark through creativity, than through wealth (14%) or humanitarian efforts (10%).

That’s likely to come true, too, because fully 79% of respondents consider themselves creative, with only 5% saying they don’t.

Nearly three-quarters (72%) admitted they wished they engaged in creative activities more often.

In fact, some of those surveyed say they alleviate or combat stress through creative writing (14%), painting (12%) and drawing or doodling (10%).

The top three motivators for people to get more creative are:

– sharing with the world (27%)
– bonding with friends and family (24%)
– wanting to relax or relieving stress (22%)

Regardless of how respondents categorized themselves, 77% admitted they’d be more likely to explore their creativity if they were more confident in their abilities.

Conducted by OnePoll on behalf of Sharpie and Paper Mate, the survey also explored all of the ways Americans are basking in their creativity and found that many are thinking outside the box.

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“It’s inspiring to see just how many Americans consider themselves creative, though it’s clear that there is more creativity to be unleashed,” said Gina Lazaro, the Vice President of Brand Management for the companies.

In addition to three-quarters of those polled lacking creative confidence, 44% said they are looking for encouragement from people they care about. 43% want or need more practice, and 36% need more products to help them be more creative.

“With the right tools in-hand Americans can overcome some of those barriers to creativity and improve their wellbeing.”

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Almost one in five of all respondents engage in creative activities daily (18%), while another 37% do so weekly.

“Whether it’s simple activities like doodling on the margins of a paper or adding color to your calendar, creative confidence can be built in small ways on an everyday basis,” concluded Lazaro.